The Visionmark Blog
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About Visionologie
Welcome to the Visionmark Blog. Visionologie is about marketing, advertising, interactive, design and communications. Now we are all publishers of content – sharing what we think, how we feel and how it all can make for a better business, a better approach and of course ultimately a better world. Now that may be going a little far since we will be blogging about marketing, advertising, interactive and Visionmark. But that is our world and we’re pretty proud of it.
RECENT POSTS
MAR
15
2012
Posted by: RICK
Visionmark Stationery Package
You may have already seen the tease on our homepage, but we have a new stationery package. The goal was to create a customizable package with a look that stands apart. It's hard to capture in photos, but our "Visionmark orange" is bright enough to guide a Boeing 737 safely to earth.
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JAN
23
2012
Posted by: ANDREW
Skip Klein Photographs
In a world of stale corporate identities and mindless marketing campaigns, sometimes it's nice to see a logo with some personality. That's exactly what we set out to create when we designed a brand for Skip Klein Photographs, an up-and-coming local photographer. The idea was to create something unique, something that could take on the role of both logo and mascot. That's where "Tripod Man" – as our client affectionately named him – comes in.
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NOV
4
2011
Posted by: RICK
Lax World Team Catalog
The Lax World Team 2012 Catalogs are in and they look great! We produced a 48 page catalog for Lax World's team division in partnership with their vendors which includes a vast product line of customizable lacrosse apparel. Lax World was looking for something "cool" without having to deal with collegiate photo licensing and I think we delivered a home run (or a goal in this case). Each line of type is a "lacrosse saying;" and while they may not be known to us, lacrosse guys know. They also took the opportunity to hide some cheeky lines directed at their co-workers for a bit of fun.
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NOV
7
2011
Posted by: ANDREW
Letterpress For the Rest of Us
We recently had some custom letterpress work done for a series of ads announcing BlueRidge Bank's new Towson branch. While most consumers think letterpress is reserved for fancy wedding invitations, it has been around for ages and was previously the most common way of producing high volume printing. Ever since more modern methods of printing swept the market, and more recently computers and digital printing, letterpress has taken a back seat in the printing world, but has seen a resurgence in a boutique setting.
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